Most setup delays come down to one missing or mismatched document. Prepare this checklist first and your account sails through verification.
What do you need to sell on Amazon?
To sell on Amazon you need a government-issued ID, a bank account and a chargeable card, your business and tax details, a phone number, and a product to sell. For Brand Registry, you also need a registered or pending trademark.
The core checklist
- Government-issued ID, passport or driver’s licence.
- Bank account, able to receive deposits in a supported currency.
- Chargeable card, for the subscription and fees.
- Business & tax details, legal name, address, and tax ID / registration.
- Phone number & email, for verification and account alerts.
- A product, with a category that’s open (some need approval).
If you’re building a brand
- A trademark, registered or pending, for Brand Registry.
- Consistent brand name across your packaging, listing and registration.
Get the details to match
Verification checks that your name and address are consistent across ID, bank and registration. Mismatches are the number-one reason accounts get held, so line these up before you apply.
Ready?
With the checklist done, create your Seller Central account and pick your account type. Want us to handle setup end to end? See Store Setup.